Protect This House.

Three champions. One iconic tagline. Steph Curry, Kelsey Plum, and Aliyah Boston relaunched the Under Armour brand with an unfiltered glimpse into how they prepare for battle.

 

Press

Ad Age
The Drum
Andscape
Sports Illustrated

Credits

GCD: Matt Sherman
ACD/AD: Jamie Kiersted
Producer: Andrew Veith
Director: Wes Walker

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Product launch: Halo Infinite

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Branded content: Under Armour